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Countertop website design

Lucorp Media is a countertop website design agency for fabricators, specializing in web design, responsive web design, landing pages and conversion rate optimization. We build search engine optimization and Google Analytics into every site for granite and engineered stone shops. Our pages show your quartzite, soapstone, marble and porcelain jobs, so homeowners picture their kitchen. You own the site, and every report shows revenue, not rankings. A call to action sits on every page. Working with cabinet shops and interior designers, we help fabricators win kitchens from photo-first homeowners.

Your work is better than your website says it is

Jobsite is the website we build for countertop shops: your real jobs, a page for each material and a measure request that works on a phone. You own all of it.

  • Homeowners see your installed kitchens, seams and edges before they call
  • Each material you cut gets a page with your slabs and jobs
  • A phone visitor can ask for a measure in one tap
  • 4.5/5from 180+ clients
  • 11+ yearsin business
  • 92%client retention
  • [industries, under 20: Ben to pick]industries served
SEARCH TO BOOKED JOB EVERY CALL TRACKED MAPS + SEARCHADS + REVIEWS KITCHENQUARTZ ISLANDWET BARQUARTZITE TOPOFFICEGRANITE DESK TOPDININGSTONE BUFFET TOPPATIOOUTDOOR KITCHENBATHVANITY TOP
Project
More booked jobs
Client
yourcountertops.com
Drawn by
Lucorp Media
Sheet
A-101
Scale
1 tracked call = 1 job

Brands we've worked with

  • Countertops Asheville Craft logo
  • Riverside Kitchen Remodeling Pros logo
  • Long Beach Expert Painting logo
  • Countertops Lakewood Edge logo
  • Bathroom Remodeling Lakewood Pro logo
  • Pasadena Elite Painting logo
  • Epoxy Flooring Allen Prime logo
  • Riverside Quality Windows logo
  • Riverside Elite Drywall logo
  • Pearland Guard logo
  • Fences Edmond Line logo
  • Tree Service Longview Crew logo

What one booked visitor is worth

A whole-home package, the kitchen plus every bathroom vanity, typically runs $15,000 to $40,000 (typical values, illustrative). One visitor who books that measure pays for a lot of website.

Call Value Calculator

Loads typical starting numbers for the trade. Change any of them to your own.
Calls that turn into paid jobs
What you keep after materials and labor
Ad spend divided by calls. Leave at 0 if you don't know.
Each call is worth$0

in gross profit. That's also the most you can pay for a call and break even.

Revenue per call$0
Jobs per month0
Revenue per month$0
Gross profit per month$0
Profit after marketing costs, per month$0

How it works: revenue per call = average job × close rate. Value per call = revenue per call × gross margin. The starting numbers are our estimates for a typical shop in each trade. Your own numbers from last year will be more accurate.

Want your site to book jobs like that?

See how it works

Why homeowners leave without calling

A homeowner shopping for countertops has two or three shops open on their phone. If yours shows stock kitchens, one services page and a contact form at the bottom, it looks like every other shop. When every shop looks the same, the homeowner picks on price.

That's where the low-balling starts. Your templating, your seams and your install crews are worth more, but a site that never shows them leaves you defending a number. Every contractor website design project we take on starts with your own jobs.

I don't see it ok for lowering prices to almost free just to get a job.

Owner of a 10-year family countertop shop, r/CounterTops (2025)
  • They pick the cheapest shop

    A site that looks like everyone else's gives the homeowner nothing to compare except price. You end up matching numbers to keep the saw running.

    Jobsite puts your showroom, your shop floor and your finished installs on every page, so the homeowner sees what the extra money buys.

  • Nobody calls from the site

    Visitors land, scroll and leave. A website that never rings is a monthly bill with nothing attached to it.

    Jobsite puts a call button and a short measure request on every page, built to work with one thumb on a phone.

  • No page for the slab they want

    Quartzite buyers search quartzite. A single countertops page gives them nothing to click, so they click the shop that has one.

    Jobsite gives each material you sell its own page, with your slabs and your installed jobs on it.

  • No idea what the site books

    Form fills land in an inbox nobody checks and calls aren't tracked, so you can't say whether the site ever paid for itself.

    Jobsite tracks every call and form from the site, and Lead Engine reports which ones turned into booked jobs.

How it works

Four steps from the old site to one that books measures.

  1. A contractor reviewing his lead numbers with a Lucorp Media strategist

    We read your current site

    Speed on a phone and where visitors drop off, taken from your own Google Analytics.

  2. Google Maps ranking grid showing a business in the top three across its service area

    We plan pages by material

    A page for each material and service you sell, each with your job photos and a measure request.

  3. Call tracking dashboard with recorded calls moving through a pipeline to booked jobs

    We build and test Jobsite

    Every page is tested on a phone before launch, and every call and form is tracked.

  4. Owner reviewing a monthly report of revenue from booked jobs climbing

    You see what it books

    Each month you see measure requests and booked jobs from the site, page by page.

Fabricators who wanted their work on screen

Countertop shops with real job photos on every page.

Low close-up across a kitchen island of polished grey-beige quartz with gold veining, a rounded edge, a cream vase of greenery, and a range with under-cabinet lighting behind
Two installers in hoodies and work gloves lowering a white veined stone slab onto dark shaker base cabinets in an unfinished kitchen, moving blanket on the floor
Close-up of a polished ogee edge and a tight seam in a dark brown-and-gold granite countertop reflecting window light
Large kitchen island in cream quartzite with bold grey and gold veining and a mitered waterfall edge, four leather bar stools along one side, dark walnut cabinetry, a range with a matching stone backsplash, and a lake view through the window
Countertop installer measuring for templates along new sage-green base cabinets with wood strips in an unfinished kitchen
Bridge saw cutting a granite slab with water spray in a stone fabrication shop, slabs racked behind

Is this a fit?

A new site pays off most for shops with jobs worth photographing.

Good fit

This fits your shop if

  • You have finished jobs you can photograph
  • You sell more than one material
  • Your current site is hard to use on a phone
  • You want to own the site outright
Not a fit

Skip this if

  • You need a site live by Friday
  • You won't share photos of your work
  • You only want a one-page placeholder

The site is yours

Domain and hosting stay in your business name.

You own the domain

It's registered to your business, never to us.

Edit it yourself

Add a job photo or change a page without waiting on us.

Take it with you

Leave any time and keep the full site and its tracking.

Jobs booked from a website visit

Fabricator in safety glasses wet-polishing the edge of a granite countertop with a hand polisher
Homeowner couple choosing a veined quartzite slab in a stone yard while the fabricator points out the veining
Two installers setting the seam on a new white quartz kitchen countertop with a vacuum seam setter
White quartz bathroom vanity top with an undermount sink and brushed-nickel faucet
Granite outdoor kitchen counter on a stone base with a built-in stainless grill, backyard patio
Kitchen with dark soapstone countertops and backsplash, white-oak cabinets and a stainless range
Low close-up across a kitchen island of polished grey-beige quartz with gold veining, a rounded edge, a cream vase of greenery, and a range with under-cabinet lighting behind

Send more people to the new site

A site books jobs once people find it. These bring them.

Website questions from countertop shops

What fabricators ask before a rebuild.

Most countertop sites are built to look finished and then left alone. Jobsite is built around the measure request: a page for each material, your own installs, a call button on every screen, and tracking that shows which visits became booked jobs.

Yes, and we prefer them. Phone photos of your installs, your slab yard and your shop show homeowners the real work. We tell you which shots help most: the full kitchen, a seam, the edge profile and the sink cutout.

You do. The domain and the hosting, with every file on them, are in your business name from launch.

Case studies

The shop, the town, the jobs booked and what they paid.

See how a countertop site books measures

Watch the short video. It walks through a Jobsite build from a homeowner's first visit to a measure on your calendar and a signed job.

Countertop installer measuring for templates along new sage-green base cabinets with wood strips in an unfinished kitchen
See how it works