[Countertop company], [Town]
[Headline: countertop shop, SEO]
[What was broken, what we changed and what it booked.]
[Real stat]Booked jobs
[Real stat]Revenue from calls
Home service SEO
Lucorp Media is a home service SEO agency for contractors and remodelers, specializing in search engine optimization, local search, Google Maps and keyword research. We run local SEO and web design for renovation, kitchen and countertop companies and house painters, so homeowners searching nearby find your company before the shop down the road. You own your website and Google profile, and every report shows revenue, not rankings. Web analytics and search engine results page tracking are part of every campaign, and we handle each step between a homeowner's search and your signed contract. Working with general contractors across the United States, we help owners win more home improvement projects in a market that Harvard's Joint Center for Housing Studies expects to slow through 2026.
Homeowners are calling the shop above you on Maps
Lead Engine gets your company found on Google Maps and in search for the jobs you sell, in the towns you serve. Every call is tracked back to the search that started it.
- Nearby homeowners find you on Maps for your jobs
- Calls for the jobs you want, in your towns
- A monthly report listing booked jobs and their value
- 11+ yearsin business
- 92%client retention
- [industries, under 20: Ben to pick]industries served
- Project
- More booked jobs
- Client
- yourcountertops.com
- Drawn by
- Lucorp Media
- Sheet
- A-101
- Scale
- 1 tracked call = 1 job
Brands we've worked with
What one good call is worth to you
One kitchen job can pay for months of marketing. A missed call or a tire kicker costs you the same ad money and pays back nothing. Put in your own numbers below.
Call Value Calculator
Loads typical starting numbers for the trade. Change any of them to your own.
Calls that turn into paid jobs
What you keep after materials and labor
Ad spend divided by calls. Leave at 0 if you don't know.
Each call is worth
in gross profit. That's also the most you can pay for a call and break even.
Revenue per call
Jobs per month
Revenue per month
Gross profit per month
Profit after marketing costs, per month
How it works: revenue per call = average job × close rate. Value per call = revenue per call × gross margin. The starting numbers are our own estimates for a typical shop in each trade. Your own numbers from last year will be more accurate.
Want more calls worth that much?
See how it worksWhy good shops stay invisible
Most home service companies are great at the work and invisible online. Their Google profile is half filled in, the website is slow on a phone and the last review is a year old.
The homeowner never sees them. They call the shop that shows up first, even if it does worse work.
The one seo company I tried using last year (6 months of a complete waste of time)...
Painting contractor, PaintTalk (2023)
You're not in the Maps pack
The top three spots on Google Maps get most of the calls. Below that, you're close to invisible.
Your site doesn't sell
A slow site with no real job photos sends people back to Google to pick someone else.
You can't tell what's working
Without call tracking, every lead looks the same, so you can't spend more on what pays.
How it works
Lead Engine in four steps. At every one you know what we're doing and what it's earning you.
We look at your numbers
Your average job, your close rate and where your calls come from today. That tells us what a lead is worth to you.
We fix what Google sees
Your Google Business Profile, your website and your reviews, so you show up for the jobs you want in the towns you serve.
The calls come to you
Every call is recorded and every form is logged. You can hear who called and what they asked for.
We report in jobs and dollars
Each month you see the jobs you booked and what each one paid.
Owners like you, in towns like yours
Countertop, painting, remodeling and kitchen remodeling companies who wanted calls they could count.
Who home service SEO is for
SEO pays most for owners who can wait a few months and want calls that keep coming.
Good fit
This is for you if
- You want calls that keep coming after the first few months
- Someone answers the phone or calls back within the hour
- You serve a clear area and want to own it
- You know your average job value, or want to
Not a fit
Not for you if
- You need the phone ringing this week
- You only do builder or commercial bid work
- You aren't taking new jobs this season
SEO by trade
Each trade searches differently. Pick yours to see how we handle it.
countertop SEO
For fabricators and installers who want more kitchen and bath jobs.
remodeling SEO
For remodelers who want steady, bigger projects all year.
Kitchen remodeling
For kitchen remodelers who want full remodels over small repairs.
Painting
For painting companies who want whole-house and cabinet jobs from search.
You stay in control
Everything we build sits in your name.
You own everything
Your website and Google Business Profile are yours from day one, along with any ad account.
You hear every call
Listen to any call, see where it came from and mark whether it booked.
You pick the towns and jobs
Tell us where you want work and which jobs you want more of. That's where the budget goes.
Jobs that started with a Google search
Questions owners ask
Straight answers. If yours isn't here, the video covers it.
It depends on your trade and how much work you want in your towns. Watch the video first, then we'll show you real numbers for your area.
You do. Your site and your Google Business Profile are in your name from day one, and so is any ad account.
A real call or form from someone asking about your service in your area. Spam, sales calls, job seekers and wrong numbers don't count.
Ads can start calls within days. Maps and search take a few months to build, and they keep paying after that.
Start with Google Ads for contractors if you need calls this month. Start with SEO if you can wait a few months for calls that keep coming without a charge per click. Most owners run ads while search builds.
Case studies
The trade, the town, the jobs booked and what they paid.
[Kitchen remodeling company], [Town]
[Headline: kitchen remodeler, SEO]
[What was broken, what we changed and what it booked.]
[Real stat]Booked jobs
[Real stat]Revenue from calls
[Painting company], [Town]
[Headline: painter, SEO]
[What was broken, what we changed and what it booked.]
[Real stat]Booked jobs
[Real stat]Revenue from calls
See what your leads could be worth
Watch the short video. It shows how we track a call all the way to a paid job.
