[Painting company], [Town]
[Case study headline: painting reviews result]
[What was broken, what we changed and what it booked.]
[Real stat]New reviews
[Real stat]Revenue from profile calls
Painting reputation management
Lucorp Media is a painting reputation management agency for house painters and light commercial painters, specializing in reputation management, local search, Google Maps and Yelp. We run review programs for painters whose homeowners and HOA boards read reviews before calling. Requests go out at the final walkthrough, so reviews name the cabinet spray finish and the clean caulk lines. You own every profile, and every report shows revenue, not rankings. Marketing automation sends each request and tracks it to the next signed contract. Across the United States, we help painting companies win repaints where the newest reviews get the call.
Happy customers every week. Hardly a review on Google.
Reviews are part of Lead Engine. Requests go out while the paint is fresh, and every review, good or bad, gets a reply.
- The request goes out at the final walkthrough, while the homeowner is looking at fresh paint
- Reviews that name exteriors and cabinets, the jobs you want more of
- A bad review gets a calm reply before the next homeowner reads it
- 11+ yearsin business
- 92%client retention
- [industries, under 20: Ben to pick]industries served
- Project
- More booked jobs
- Client
- yourpaintingco.com
- Drawn by
- Lucorp Media
- Sheet
- A-101
- Scale
- 1 tracked call = 1 job
Brands we've worked with
What your reviews are worth
Homeowners and property managers read reviews before they ask for a bid. A profile with recent reviews about exteriors gets the exterior calls.
Call Value Calculator
Loads typical starting numbers for the trade. Change any of them to your own.
Calls that turn into paid jobs
What you keep after materials and labor
Ad spend divided by calls. Leave at 0 if you don't know.
Each call is worth
in gross profit. That's also the most you can pay for a call and break even.
Revenue per call
Jobs per month
Revenue per month
Gross profit per month
Profit after marketing costs, per month
| Painting job | Typical value |
|---|---|
| Exterior house painting, national average | $3,177 |
| Whole-home interior, 3,000 sq ft | $6,000 to $18,000 |
| Historic home restoration painting | $15,000 to $60,000 |
| Office and tenant improvement painting | $15,000 to $100,000 |
Typical values from our painting job bank. Illustrative: if better reviews win two more $3,177 exteriors a month, that is about $76,000 a year in signed work.
How it works: revenue per call = average job × close rate. Value per call = revenue per call × gross margin. The starting numbers are our estimates for a typical shop in each trade. Your own numbers from last year will be more accurate.
Want reviews that win the next bid?
See how it worksWhy great painting work gets so few reviews
Your crew finishes, the homeowner loves it at the walkthrough, and then nothing happens. Nobody sends the link that day, or it goes out a week later and gets ignored. Meanwhile every painter in your Maps pack shows 4.8 stars and more reviews than you, and the homeowner calls one of them.
The person most likely to post on their own is the one with a drip on the trim. An unanswered complaint sits near the top of your profile while your good jobs go unmentioned. Our reputation management for contractors process fixes the timing of the ask and the speed of the reply.
we have no reviews on Google even though we complete jobs and clients are happy 99% of the time.
Painting company owner, PaintTalk (2023)
No reviews, even though the customers are happy
Homeowners comparing painters read the stars first. A thin profile loses the call to the painter with more reviews, whoever did the better work.
The request goes out from your crew lead's phone at the final walkthrough, on every job, so the ask never depends on someone remembering.
Sending the link and nobody leaves one
A text weeks after the job reads like a chore and gets ignored.
The message asks what was painted and takes one tap, so the homeowner writes about the cabinets or the exterior while still looking at them.
Every painter in town has 4.8 stars
When every profile looks the same, the homeowner goes with recent reviews that sound like their job.
Fresh reviews every month that name the job and the crew make your profile the one that reads like their house.
A bad review sitting there unanswered
One unanswered complaint about overspray tells every reader you didn't care.
We draft a calm, specific reply and send it to you first, and reviews that break Google's rules get flagged for removal.
How a painting review gets asked
The request is built into the end of every job, so it happens on every job.
At the final walkthrough
Your crew lead sends the request from his phone while the homeowner checks the work.
With a prompt about the job
The message asks what was painted, so the review names the exterior, the cabinets or the HOA clubhouse.
With room for photos
Homeowners can add their own before and after photos, which show on your Google profile.
Followed by a reply
Every review gets a reply within a day, in your voice, naming the job.
How painting reputation management works
The Lead Engine review program in four steps, and you approve any reply to a complaint.
We read your current reviews
Count, recency, rating and what customers mention. That shows where calls are leaking.
We set up the requests
Text and email requests tied to job completion, sent from your business name.
We answer every review
Thank-you replies and calm replies to complaints, with you approving the sensitive ones.
We report jobs won
Monthly: new reviews, your rating, calls from your profile and the jobs they booked.
Is a review program a fit?
Reviews grow fastest for painters whose customers are already happy.
Good fit
This fits if
- Your customers are happy with the finished work
- Your crew leads can send a text at the walkthrough
- Painters above you in Maps have more reviews
- You want help replying to a bad review
Not a fit
This isn't for you if
- You want reviews written or bought
- You want bad reviews removed for a fee
- You only want to ask the happy customers
- You won't let customers review the work freely
Your name on every reply
Your reviews are your reputation, so you keep the final say.
Every profile in your name
Google, Yelp and Houzz profiles stay under your login.
You approve sensitive replies
Any reply to a complaint goes to you before it posts.
Real customers only
Every request goes to a real finished job. We never write or buy reviews.
See every review
New reviews and our replies are listed in your monthly report.
The painting jobs your reviews should name
Exteriors, interior repaints and crisp trim lines, the work homeowners describe when they are asked at the right moment.
What reviews feed into
Reviews make every other channel work harder.
painting SEO
Recent reviews that name your services help you climb the Maps pack for those jobs.
painting Google Ads
Seller ratings and a strong profile make each ad click more likely to call.
painting website design
Reviews shown on a site that also shows your prep work and finished jobs.
painting leads
Exclusive painting calls, more of which book because the caller already trusts you.
painting marketing
Reviews, SEO, ads and your site run as one plan around the painting season.
Questions painters ask about reviews
Short answers. The video shows the request a homeowner gets.
Yes. Google allows asking every customer and does not allow paying for reviews or asking only the happy ones. The request goes to every finished job at the walkthrough, the moment the homeowner is most likely to write one.
We draft a calm, specific reply and send it to you first. If the review breaks Google's rules we flag it for removal. Otherwise the reply is what readers judge you on.
Reviews help decide which painter in the Maps pack gets the call. Homeowners read the newest ones and look for their kind of job, so reviews that name exteriors or cabinets help win those jobs. Calls from your profile are tracked, so you can see it.
Case studies
The painting company, the reviews, the calls and what they paid.
[Painting company], [Town]
[Case study headline: complaint turned around]
[What was broken, what we changed and what it booked.]
[Real stat]Rating change
[Real stat]Revenue from profile calls
[Painting company], [Town]
[Case study headline: commercial bid list]
[What was broken, what we changed and what it booked.]
[Real stat]Commercial jobs
[Real stat]Revenue from profile calls
Let finished jobs book your next ones
Watch the short video. It shows how a finished job turns into a review and the review into the next booked job.