Lucorp Media is a kitchen remodeling Google Ads agency for kitchen remodelers and kitchen and bath showrooms, specializing in pay-per-click, negative keywords, geotargeting and landing pages. We run search advertising for full kitchens and kitchen cabinet replacement in your ZIP codes. Kitchen island builds and countertop and backsplash swaps each get their own page, which lifts Quality Score. You own the Google Ads account, and every report shows revenue, not rankings. Call recording follows each click to the signed contract. We help kitchen remodelers nationwide buy the searches behind a $60,000 median kitchen (Houzz, 2025).
Clicks all month, and the phone never rang.
Lead Engine runs Google Ads for kitchen remodelers that bid on full kitchen searches in the towns you serve and records every call they bring.
Searches for knobs, IKEA plans and DIY videos are blocked first
Your budget goes to homeowners pricing full kitchens in your ZIP codes
Each ad lands on a page about that exact kitchen
Every call is recorded, so you hear the budget yourself
[industries, under 20: Ben to pick]industries served
Project
More booked jobs
Client
yourkitchens.com
Drawn by
Lucorp Media
Sheet
A-101
Scale
1 tracked call = 1 job
Brands we've worked with
What one ad call could be worth
Cost vs. Value 2025 (Zonda) puts a midrange minor kitchen remodel at about $28,458, and a full kitchen runs well above that. One good call covers a lot of clicks.
Call Value Calculator
Loads typical starting numbers for the trade. Change any of them to your own.
Calls that turn into paid jobs
What you keep after materials and labor
Ad spend divided by calls. Leave at 0 if you don't know.
Each call is worth
in gross profit. That's also the most you can pay for a call and break even.
Revenue per call
Jobs per month
Revenue per month
Gross profit per month
Profit after marketing costs, per month
How it works: revenue per call = average job × close rate. Value per call = revenue per call × gross margin. The kitchen remodeling starting numbers are our own figures for a typical shop. Your numbers from last year will be more accurate.
Google matches your ads to searches you never chose. A broad match on kitchen cabinets reaches people shopping for knobs, renters and DIYers watching install videos. Each of those clicks costs the same as a homeowner planning a $60,000 kitchen, and the account shows plenty of activity while the phone stays quiet.
Then the report arrives full of impressions and click-through rates. Nobody can say which click became a design consult, so you keep paying, or you shut it off and go back to waiting on referrals. Our Google Ads for contractors work starts from the calls and works back to the searches.
We've been getting clicks but nothing has converted yet into real leads.
Construction company owner, r/GeneralContractor (2026)
Clicks from people who won't hire
Cabinet hardware shoppers, IKEA planners and job seekers spend the money meant for full kitchens.
Lead Engine blocks those searches before launch and adds new ones every week from the real search terms.
My lead went to five remodelers
Marketplace leads are sold to several remodelers at once, and the lowest bid takes the kitchen.
The call from your ad rings your phone alone. No platform sells that homeowner's name to anyone else.
Ads running in towns I don't serve
Without ZIP targeting your ad shows across the metro, in towns your crews won't drive to.
We target the ZIP codes where your kitchens sell and exclude the rest. You can see and change the map in your account.
No idea which call signed
Without recordings a full remodel and a wrong number look the same, so budget never moves to what works.
Every ad call is recorded and marked when it signs, and spend follows the searches that bring kitchens.
Searches we block before they cost you
A sample of the negative keyword list every kitchen campaign starts with. We add to it every week from your real search terms.
Search wording
Why it's blocked
kitchen cabinet knobs, cabinet hardware
Product shoppers buying parts for a kitchen they keep
IKEA kitchen planner, free kitchen design tool
Homeowners drawing the kitchen themselves
DIY kitchen remodel, how to install cabinets
Do-it-yourself searches with no hire coming
kitchen cabinet jobs, cabinet installer salary
Job seekers
apartment kitchen ideas
Renters who can't sign a remodel contract
used kitchen cabinets for sale
Bargain shoppers outside a remodel budget
Wording is a starting sample. Your own search terms report decides the rest, and you can read it any time.
How a kitchen campaign is built
Lead Engine sets up in four steps before the first dollar runs, then changes weekly where you can see it.
We price a kitchen call
Your average kitchen and your close rate on design consults tell us what a call is worth before any budget is set.
We map your ZIP codes
Ads run where your kitchens sell and your crews drive. Towns outside that line never see them.
We build a page per project
Full kitchens, cabinet replacement, islands and refacing each get an ad group and a landing page that matches it.
We cut what doesn't sign
Every week we read the search terms and calls. Then we add negatives and move budget to the ad groups that book consults.
Ads that ring in kitchen shops like yours
Remodelers who wanted to hear every call their ads paid for.
Ads, search, site and reviews run as one plan and measured in signed kitchens.
Questions about kitchen ads
Short answers. The video walks through a live account.
Most wasted kitchen ad spend goes to searches nobody chose, like knobs and DIY videos. We block those first, send each click to a page about that kitchen and record every call, so you can hear what each search brought in.
Some, and you'll hear them in the recordings. Small-budget searches like cabinet hardware are blocked, the landing page shows your price bands, and the searches that bring real budgets get the money.
You do. It's created in your name with your billing, and you can log in any time. We work inside it as a manager.
You'll hear it in the recording. Wrong-job calls show which searches to block next, and they go on the negative list that week.
Often, yes. Local Services Ads sit above search ads for many home service searches and are paid per lead. We set them up beside search campaigns and track both to signed kitchens.
Case studies
The town, the ad calls that booked and what the kitchens paid.
The remodeler was bidding against four other contractors on every shared lead. We built a site around full kitchen remodels, put it on the map for kitchen searches in Irvine and nearby towns, and tracked every call. The homeowner on the line called this remodeler alone.
40 to 60Leads a month
About $300kA month in revenue generated (estimated)
Busy one month, empty the next. We built pages for each kind of kitchen job, from cabinets and counters to full layout changes, and a Google profile that shows finished kitchens. Calls now come in every week, and every one is tracked.
40 to 60Leads a month
About $300kA month in revenue generated (estimated)
Price shoppers and small repair calls filled the week. We aimed the site and the map listing at full kitchen and bath remodels in Carlsbad, so the calls that come in are for the projects the crew is built for.
40 to 60Leads a month
About $300kA month in revenue generated (estimated)